Frustrated by the lack of choice and fairly priced aftermarket products for the Lotus Exige S3 platform I started to make products for my own car and then small production runs to meet demand from like minded owners.

Sales grew as did the product catalogue to which has now expanded to include McLaren.

The whole principle of the ALIAS23 project is to develop products that are either not available or could be designed and made better at a price point which is fairer for the community.

I now ship to owners world wide with a strong community followship. Thank You to everyone whose supported me from the start of my journey ... IMRAN